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This event will premiere on this page at 12:00 p.m. EST, Thursday, December 16. Register for the event

Join »ªÌå»á Legal Fellow Devlin Hartline and expert panelists Amadea Choplin, Rodrigo Velloso, Abe Batshon, and Meng Kuok for a discussion on recent initiatives to ensure that creators are paid fairly for the content they produce.

In recent years, the emerging content ecosystem and creator economy have reached new heights, generating billions of dollars in revenue each year as creators, rights owners, brands, and advertisers unlock new opportunities to create, distribute, and monetize copyrighted content. This has proven beneficial for many, particularly the top 1 percent of creators and their partners. However, the remaining 99 percent often miss the opportunity to monetize or control the use of their work.

There are various initiatives to pay content creators, such as creator funds and policies for platforms to reimburse creatives through fees, but these options are reactionary and do little to help creators to maintain control over their content. This panel will explore alternative avenues to allow creators and rights owners to retain control of and be compensated for their work in this changing environment.